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How Much Does Mental Health Counseling Cost? Understanding Therapy Costs at Greenstone Counseling

Updated: Sep 18


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At Greenstone Counseling, with offices in Pocatello, Rexburg, and telehealth services across Southeast Idaho, our goal is to make counseling as affordable and accessible as possible. Below, we break down what you need to know about the cost of therapy and how we help clients understand their options.

The Average Cost of Counseling

Across the U.S., therapy sessions typically range from $100 to $200 per session when paying out of pocket. Costs depend on:

  • The therapist’s training and specialization.

  • Location (urban areas often cost more).

  • Whether the session is individual, couples, or family therapy.

Insurance can reduce these costs significantly, but how much you pay depends on your specific coverage.

Using Insurance for Counseling

At Greenstone Counseling, we accept many major insurance providers in Idaho, including:

  • Blue Cross of Idaho

  • Regence Blue Shield

  • SelectHealth

  • PacificSource

  • Aetna

  • Cigna

  • UnitedHealthcare

  • DMBA

  • Optum

  • HMA

  • UMR

  • Meritain

  • And many others

Insurance plans work differently, so your costs may include:

  • Deductible – Some plans require you to meet an annual deductible before coverage kicks in.

  • Copay – A flat fee (e.g., $20–$40) per session once coverage applies.

  • Coinsurance – A percentage (e.g., 20%) of the session cost after deductible.

Because insurance can be confusing, we offer a Free Insurance Benefit Check. Our team will contact your insurance company and explain your coverage in plain language, so you know exactly what your counseling sessions will cost before you begin. We can also provide an Explanation of Benefits (EOB) breakdown so there are no surprises.

👉 Learn more about our insurance and payment options.

Private Pay Options

For clients who prefer not to use insurance or don’t have coverage, we offer private pay rates. At Greenstone Counseling:

  • Standard sessions: $110–$120 per 50-minute session (depending on the therapist).

  • Couples counseling and specialized therapy: Rates may vary slightly.

We also provide a sliding scale option for those who qualify based on income and family size. This makes therapy more affordable for students, individuals with financial hardship, or families without insurance.

Why Affordable Counseling Matters

At Greenstone Counseling, we believe cost should never be the reason someone avoids therapy. Our mission is to provide accessible, high-quality mental health care for individuals, couples, families, and teens in Pocatello, Rexburg, and across Southeast Idaho. Whether through insurance, private pay, or sliding scale, we’ll work with you to find an option that fits your budget.

Ready to Get Started?

If you’re considering therapy and want to know what it will cost with your insurance, let us do the legwork for you. Schedule your free consultation or insurance benefit check today.

 
 
 

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